Try to include your most important keyword phrases in heading tags on your web pages if you can but keep in mind it should not be exactly same as title of your page. You can use (H1 H2 H3) tag for specifying anything important. To reduce size of heading you can use .CSS styling.
Include keyword in Domain name using hyphens if necessary. This doesn’t mean having a domain name like keyword-keyword-keyword.com try to stick to the one hyphen and not read as spammy. A good example is a site that sells wheelchair ramps with the URL of the site being www.dogtraining-guide.co.uk
Your Content justifies it all. People look at the content of the site in terms of its relevance, freshness, and completeness. Make sure that your site contains contents that are able to supply the needs and wants of your prospective clients. By so doing, you are one way up to getting more and more visitors that can build traffic on your site and in turn allow a better ranking from your search engine.
Make your Meta Description tag very attractive containing keywords because it will appear on the search engine result pages. People used to judge your content my meta description, keep this in mind.
Add new content all the time. Sites that have new content added on a regular basis are seen as more reliable than sites that rarely do. This also helps you to increase the amount of relevant content on your site, which also improves your rankings.
Do not to use lots of flash contents if you want to be at the top of the search engine. Yes, I know it looks awesome but it does nothing more than hindering your all search engine optimization strategies. You don’t need to provide your visitors an eye candy, dude just provide them some helpful content.
Make your site search engine friendly. Its no use having the best site in the world which no one can find. And for every one’s sake don’t mess around with hidden layers to get a high listing on the engines. It is JUST NOT worth the risk!

July 9th, 2009
Chris Hill
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New blog post: Search Engine Optimization Tips http://bit.ly/Ggt1R